A persuasive essay is a type of an essay that utilizes logic and reason to show that one idea is more legitimate than the other idea, also similar to an argumentative essay. It tries to persuade a reader to adopt a particular point of view or take a certain action. Persuasive essay presents arguments, research, and ideas so as to sway readers on a particular direction as opposed to another way.
When writing a persuasive essay, the writer must choose a strong and defendable stance, which largely forms the basis of the paper. Initially, a good thesis statement always takes a strong and active stance on the issue under discussion. Persuasive essays should commence with clear and comprehensible topic sentences, which outlines the ideas being conveyed. Doing that, allows an argument to flow cohesively and there will be no confusion for the readers. A persuasive essay should be written in a clear way so as to attract the reader’s attention. The essay should further interweave facts and references so as to back up the claims provided. This will let the evidence lead the arguments hence make the reader understand what the writer wants to communicate whenever a claim is made or a point that is not making sense to a reader is needed to back up that point/claim. Furthermore, the sentences should be short straight to the point. Normally, only one argument/point is made in each sentence so as to enable the reader build an argument logically.
A persuasive essay uses a variety of persuasion techniques that hook up the readers. Techniques such as repetition, social validation and agitation of the problem are mostly useful. Hammering the thesis over and over again will ensure that in the end, the readers will get the intended message. Also, the social community should be included in the points given so that the writer is not the only holding such viewpoints, hence making it easier for readers to consider those viewpoints. It should be authoritative and firm. A writer should act as an expert so that the reader will develop trust. The writer should then cut out wishy-washy phrases so as to adopt a tone of authority. Moreover, a persuasive essay should challenge the readers, upholding commonly held thoughts and forcing the reader to reevaluate himself/herself. A persuasive essay should acknowledge and refute all the arguments leveled against the writer’s stance.